Finding the Sweet Spot: How Often Should SMEs Blog?

For small and medium enterprises (SMEs), content marketing through blogging is a powerful tool to attract and engage customers. But one question often arises: how frequently should we be posting?

In the fast-paced digital landscape, businesses are increasingly recognising the immense value of maintaining a regular blog. By consistently producing high-quality content, businesses can unlock a range of benefits that extend beyond traditional marketing efforts, fostering growth, brand visibility, and customer engagement.